Reels is Now on Facebook | Adana Sahne Medya

Facebook, which still has the most subscribers among social media platforms, is preparing to incorporate the Reels feature that Instagram developed to compete with TikTok, and is launching this new feature for use within the US borders first. Sahne Medya editors, your closest solution partner in the digital world with services such as social media advertising campaigns, account management, and post preparation, have prepared it for you.

TikTok was taking the internet by storm with its short and entertaining videos, and Instagram developed the Reels feature to compete with this trend. Now Facebook is preparing to add the same feature to its own structure. Facebook Reels will be available to Facebook users living in the US first.

Reels on Facebook will appear on some users' news feeds and in the Groups section. Facebook executives have announced that they will test the feature in countries such as Canada, Mexico and India.

With this move, social media giant Facebook is starting a competition against TikTok. Experts think that this competition is inevitable, that TikTok is the only application that has reached over 3 billion downloads and is not owned by Facebook, and that Facebook cannot remain indifferent to this. As of 2020, TikTok taking over the title of the most popular social media application seems to have accelerated the process.

Facebook Did the Same Thing to Snapchat

Snapchat's stories feature, which suddenly reached a large user base in the recent past, was copied by Facebook and added to all its platforms, including Instagram, Messenger, WhatsApp and Facebook itself.

Moreover, this is not the only move Facebook has made against TikTok. It is also known that it will spend a billion dollars for content producers within Instagram and Facebook and create new income models such as bonus programs and seed investments for influencers. Your brand's closest solution partner in Social Media, Web Design, SEO, Google Ads and Digital Marketing Stage Media Stay informed about developments in the digital world with.